HARLINGEN — A longtime tradition for downtown Harlingen is back for its 73rd year.
The Jaycees Annual Christmas Parade is scheduled to start tonight at 7 p.m. in downtown Harlingen on Jackson Street between 4th and E Street.
Every year the parade has a different theme, and this year it will be candy land.
“The parade has been going on for a long time in downtown Harlingen,” said Ed Meza, downtown manager.
“This is one of their main projects,” he said.
Jaycees is a nonprofit organization aimed at young professionals looking to expand their careers and individual development, said Frank Monreal, state director of Jaycees.
The organization has a national and state entity and the Harlingen chapter has been hosting the event since its start.
“We always do it the first Friday of December and we have people selling food and we will have a DJ on our main stage who will be announcing prize winners,” Monreal said.
Cars and floats were able to register for the parade and participate in a contest where they can win up to $300 for the first place prize.
“We still have a couple more people wanting to register. So far we have about 70 to 80 entries expected,” he said.
According to Monreal, they will continue to have registration open for anyone who wants to do it last-minute and any participant who registered online can pick up their number at the registration table.
“We plan to continue the tradition. We have a lot of involvement from the community as well as the Harlingen Police Department who are also out there helping us make it a success,” he said.