Media Kit - Valley Morning Star : Site

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Media Kit

At The Star, we are passionate about providing the very best news, information, content, products and services to our audience of loyal readers as well as our advertisers. We are the trusted authoritative source of news, information and services in the lower valley south Texas. No other resource combines such up-to-the-minute reporting at the community level with such comprehensive coverage of news that is uniquely relevant to our audience.

Our goal is to provide the most efficient and effective advertising platforms. We offer our advertisers multiple advertising opportunities from newspaper ROP, inserts, direct mail, Internet, search engine optimization (SEO), as well as keyword search. The Star can help you sell your car, have a garage sale or announce a Grand Opening sale at your new business.

You may call us at 956-430-6200.

Hours: 8 a.m. - 5 p.m. M - F



The Star has been servicing the Lower & Mid Valley for almost 100 years, with 71% of residents 18+ reading the Star within the previous seven days.

Reporting on the news that impacts your life and where you raise your families, the Star is an award winning publication that is published seven days a week in the mornings.

There are also specialty publications and ancillary products that meet the needs of communities surrounding Harlingen.



The Valley Morning Star's web site, attracts a highly desirable audience, with local area residents making up 70% of the overall web site audience.

Our online audience is comprised of loyal, web-savvy users who are online every day of the week. On average, 53% of our audience visits the web site every day and nearly 35% have been visiting for over a year.

The Valley Morning Star offers tremendous value to advertisers looking to target consumers, while adding incremental reach to their marketing mix with an online campaign.


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